A prominent events organizer, Clarion Events, has considerably broadened its reach within the affiliate marketing sphere by purchasing Affiliate Summit. Although the financial details remain confidential, the impact is evident. This strategic maneuver brings one of the world’s largest affiliate marketing gatherings under Clarion’s ownership.
For those unfamiliar with Affiliate Summit, envision a vibrant three-day conference where affiliate marketers, companies seeking their expertise, technology providers showcasing cutting-edge solutions, and networks pursuing promising collaborations all assemble. Beyond the exhibition floor, participants gain valuable knowledge from informative sessions exploring the dynamic realm of affiliate marketing.
Moreover, this acquisition brings additional assets: FeedFront magazine, the well-regarded GeekCast.fm podcast, the news and analysis platform ReveNews.com, and the highly esteemed annual AffStat industry benchmark study are now part of the Clarion portfolio.
Shawn Collins, a seasoned professional and co-founder of Affiliate Summit, conveyed his excitement, emphasizing the enhanced value this collaboration brings to their established brands and the thrilling potential to introduce novel offerings in developing markets. He foresees a future where Affiliate Summit and iGaming Business, another Clarion flagship event, collaborate to provide even greater benefits to attendees and exhibitors.
Alex Pratt, Managing Director of iGB Affiliate, shared this sentiment, highlighting the strategic importance of this acquisition. By merging the premier affiliate marketing event organizer with Clarion’s vast resources, proficiency in the iGaming and financial domains, and a proven history of successful affiliate gatherings, the outlook appears exceptionally bright.
