A prominent UK bookmaking firm, Coral, has secured a partnership with Sunderland AFC to be their official wagering provider for the 2017-18 season. This arrangement grants Coral sole rights for betting services at the Black Cats’ Stadium of Light, reaching their devoted 49,000 fans. Anticipate visible Coral branding across the stadium, on the club’s online presence, and through various game-day promotions and supporter engagement activities. Both Coral and Sunderland AFC conveyed enthusiasm for the collaboration, with Coral underscoring their dedication to a fellow British establishment and Sunderland emphasizing the advantages this offers their loyal fanbase.
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