A prominent sports betting media company, Better Collective, intends to add its stock to the Nasdaq Copenhagen Stock Exchange. This action will enhance their current listing on the Nasdaq Stockholm exchange.
Although the firm expects this to occur in the final quarter of 2023, it’s worth noting that this hinges on receiving approval from Nasdaq Copenhagen and fulfilling all standard listing prerequisites.
Originating in Denmark, Better Collective views this dual listing as a method to elevate its profile and solidify its brand recognition in its home market. It’s essential to grasp that this dual listing won’t entail issuing any fresh shares or altering the overall quantity of shares already in circulation.
Jesper Søgaard, the co-founder and CEO of Better Collective, emphasized the strategic significance of this decision, citing the increasing attention from Danish institutional investors. They perceive this as the opportune moment to expand their footprint within the Danish market.
Since its initial public offering in 2018, Better Collective has experienced remarkable expansion,” remarked Jens Bager, Chairman of the Board. “Our market standing is robust, and we are poised to become the premier digital sports media enterprise globally.
Listing in Sweden was a pivotal move, but as an organization with profound origins in Denmark, a dual listing on our home ground seems like a logical progression.
Our executive team, spearheaded by our founders, has cultivated a resilient and formidable entity. This solid base will empower us to further amplify our footprint within the international digital sports media arena. We are enthusiastic about initiating this conversation and welcoming Danish investors to participate in our journey.”
