The Gaming Innovation Group (GiG) has joined forces with Admirālu Klubs, a prominent Latvian land-based gambling operator, to assist them in their digital transformation.
GiG will furnish Admirālu Klubs with a platform, sports betting capabilities, and website development services. This collaboration will enable them to introduce online gambling and gaming operations within Latvia. The agreement has a duration of three years.
Admirālu Klubs is a well-established entity in Latvia’s land-based gambling sector. They possess gaming venues dispersed throughout the nation and are currently seeking to expand their operations into the online realm. They are confident that by leveraging their robust brand recognition and market insights, coupled with GiG’s technological prowess and expertise, they can achieve a successful transition.
Admirālu Klubs remarked, “Gaming Innovation Group is a reputable and trusted partner within the online gambling industry. They possess extensive experience working with land-based operators like ourselves.”
“We are enthusiastic about their assistance in our digital journey, enabling us to attract new players online. Our aim is to expand our business within Latvia’s regulated online casino and sports betting market.”
Latvia’s online gambling revenue reached €15.5 million in the third quarter of the current year. Nevertheless, the total revenue for the year has experienced a decline of 6%.
In spite of the countrywide confinement imposed by the COVID-19 outbreak, which led to the closure of digital marketplaces from April to June, the firm observed a 2% growth in comparison to the same period in the preceding year.
Richard Brown, the head of GiG, stated: “GiG is thrilled to assist Admirāļu Klubs in its venture into online gaming, encompassing casino and sports wagering.” “They possess a substantial and prosperous network of physical outlets in the Baltic area and provide some of the most exceptional retail gaming devices in Latvia.”
“The online gambling sector is experiencing rapid expansion, and we are enthusiastic about broadening our presence.”
The introduction of these new digital offerings is anticipated to occur in the coming year.
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